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Set your DVR: The Dwyer Group to Appear on "UnderCover Boss" Jan. 22

Last updated 2 years ago

Last month, we were honored to receive our second consecutive win as Vendor of the Year by The Dwyer Group. For ReachLocal, this was a tremendous honor as we were selected by a poll of more than 1,000 franchisees for our outstanding execution of localized marketing.

Now, as the popular CBS reality show Undercover Boss gets ready for a new season, the show will feature Chairwoman and CEO of The Dwyer Group, Inc., Dina Dwyer-Owens on Sunday, January 22 at 8 pm EST. Celebrating its 30th anniversary last year, The Dwyer Group is home to some of the most familiar home services franchise brands, including: Mr. Rooter®, Mr. Appliance®, Mr. Electric®, Air Serv®, Rainbow International®, Glass Doctor® and The Grounds Guys™.  

So set your DVRs and join Dina Dwyer-Owens as she goes undercover within her own organization to see firsthand how The Dwyer Group Code of Values – including Respect, Integrity, Customer Focus and Having Fun in the Process – play out in the field!

Angela Epley writes about online advertising & web presence for the ReachLocal blog, which focuses on small business online marketing strategies.


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