How Do You Know Your SEO is Delivering Results?

SEO, or search engine optimization, is necessary to get people to your website organically from the search engine results pages, or SERPs. A good SEO strategy doesn’t necessarily mean first page rankings or how you’re performing in a keyword report because that doesn’t take into account the many benefits SEO has for your website and for your business. So, how can you truly see whether or not your SEO is delivering results? Here are three ways to determine if your…

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4 Digital Marketing Lessons You Can Learn from Real SMBs

Venturing into the world of digital marketing can seem overwhelming for small and local businesses. You know you need to be online to grow your business, but how do you get started? What tools do you need to be successful? One of the easiest ways to answer these questions is to learn from real SMBs who have been successful in digital marketing. So, here are four digital marketing lessons you can learn from real SMBs. Build on a Solid Foundation…

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4 Ways This Auto Business Grows with Digital Marketing from ReachLocal

When Shawn Beecher, owner of Mobile Empire Detailing, was starting his businesses, he didn’t have a large budget for advertising but knew that online marketing was essential for growth. He wasn’t sure how to get started with getting his business online, so he partnered with ReachLocal for search advertising and SEO to establish a presence on top search engines like Google and get more customers. Within the first year of working with ReachLocal, his business grew by 130%. But, ReachLocal…

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Summer-Ready Social Media Post Ideas to Steal

Ah, summer. The weather is warmer, the days are longer, and people are taking breaks from school or work. But, you know what they’re not taking a break from? Social media! So, your business shouldn’t either. To make it a little easier on you this summer, here are four social media post ideas to steal. 1. Hold a Summer Social Contest If you’re looking for an easy way to increase engagement on social media this summer, why not let your…

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3 Ways This Audiologist Grows Her Practice with ReachLocal

Most healthcare practitioners understand how important digital marketing is for expanding their practice and attracting new patients. Consumers are largely depending on the internet for healthcare information, whether it’s searching for symptoms on various websites, looking for a new healthcare provider on search engines, or soliciting their online communities for healthcare recommendations. Diana Wagner, owner and audiologist at Audiology First in Columbia, Maryland, knew she needed digital marketing to bring in new patients and expand her practice, so she started…

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3 Ways to Entice Tourists to Your Local Business this Summer with Listings

Whether you live in an area with a number of tourists or you’re just looking to attract more new customers this season, updating and managing your local listings is an easy way to make sure your business is visible online. Here are three ways to entice tourists (and locals) to your business this summer with listings. 1. Attract Searchers through Google Maps with Google My Business Is your business showing on Google Maps when people search for products and services…

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5 Ways to Make Your Business Appeal to Vacationers

If someone from out of town was searching for your products and services, what would they see? Would they see information about your business? Or just information about your competitors? Whether you live in a tourist destination or want to attract people driving through your area, here are five ways you can make your business appeal to vacationers. Update Your Local Listings One of the main ways non-locals may find your business is by searching through maps, review sites, or…

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Auto Client Drives Traffic & Leads with ReachLocal Services & Solutions

As we’ve mentioned before, Facebook advertising is a great way for businesses to reach new local customers online, improve brand awareness, and even capture leads. One of our auto clients in San Jose, Reliable Auto Repair, decided to test this out by adding ReachLocal’s Facebook advertising solution, ReachSocial Ads, to their existing ReachLocal solutions to drive more traffic to their website and increase brand awareness through ad clicks. In less than two months, their Facebook ad campaign generated over 150 website…

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ReachLocal Services Spotlight: Meet Some of our SEO Team

Our SEO team provides expert services to ReachLocal clients in order to help them improve their visibility on top search engines. Armed with best practices and a passion for learning about their clients’ unique business needs and goals, the SEO team is always willing to go the extra mile to get results for our clients. Meet a few members of our SEO team below: David “ReachLocal is a great place to work at due to their commitment to their employees:…

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5 Things to Look for in an SEO Company

Search engine optimization, or SEO, can be extremely complicated if you don’t know what you’re doing. Search engines are constantly changing algorithms and adding new requirements for best practices. So, it makes sense that you may consider an SEO company to help improve your web presence. But, what should you look for in an SEO company? Nowadays, it seems like there are new SEO companies popping up in every office building, promising first-page results and tons of new website visitors…

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