ReachLocal Receives LSA Certification for Transparent Business Practices

We are excited to announce that ReachLocal is one of the first digital marketing providers to achieve LSA Certification! Touted as “The Seal of Trust in Digital Marketing,” LSA Certification is only awarded to companies that demonstrate they help clients in an honest and fair manner. The Local Search Association (LSA) understands that it’s often hard for local business owners to find reputable and transparent marketing providers, and they wanted a way to help business owners feel confident in their…

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ReachLocal Recognized as Top Bing Ads Elite Partner Performer

Today, Microsoft announced that it has recognized ReachLocal as an Elite partner in the Bing Partner Program. “Being recognized as a Bing Ads Elite Partner underscores our commitment to helping our clients grow their business through their critical advertising channel,” said Kris Barton, Chief Product Officer at ReachLocal. As a Bing Ads Elite Partner, ReachLocal will continue to enhance the expertise and service provided to clients through exclusive access to training, marketing, and technology development. Bing is the world’s number…

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Get More from Facebook Advertising with Lead Ads

Get Facebook Leads Sent Straight to Your Inbox to Respond Quickly We’re happy to announce that ReachSocial Ads, our Facebook advertising solution, now includes Lead Ads, which generates leads directly through a form in your Facebook ads. By keeping users on the Facebook platform, Lead Ads helps prospects convert because they can do so right from your ad. Plus, with Lead Ads from ReachLocal, your Facebook leads get sent straight to your email inbox, so you don’t have to log…

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New Audience Targeting Options Now Available in ReachRetargeting


New Retargeting Capabilities Help Local Businesses Reach More Prospects Online To help local businesses reach even more of their target consumers online, ReachLocal is now offering new audience targeting capabilities, including lookalike audiences, through our ReachRetargeting product. This exciting enhancement further expands your business’ ability to target new, interested users wherever they are surfing online. ReachRetargeting already helps local businesses stay top of mind with previous website visitors and other interested consumers by showing them targeted messages when they visit desktop and mobile sites across the web. Now, ReachRetargeting…

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ReachLocal Joins the Gannett Family #poweringLOCAL

This week, we are celebrating ReachLocal joining Gannett, and we are very excited about all that is to come! Gannett’s focus on local has been a vital part in helping local communities grow and thrive. Together we are looking forward to #poweringLOCAL with the best news, information, and digital marketing for local communities and businesses. Across the globe this week, ReachLocal is celebrating this momentous occasion, and we wanted to share some of our celebrations with you! We’ll continue to…

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ReachLocal Joins Gannett

ReachLocal started in 2004 with the mission of helping local businesses grow. First with the introduction of ReachSearch and growing to become a total digital marketing system, we are now a leader in the space putting digital media solutions and services to work to help over 16,000 customers on five continents. The partnership we have with our customers has been crucial in giving us the feedback and insights to develop our award winning solutions and achieve the successes we have…

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ReachLocal Offers New Facebook Retargeting Capabilities

ReachLocal offers Facebook retargeting

Stay in front of your customers and engage potential new customers with Facebook retargeting. ReachLocal recently launched ReachSocial Ads, a robust Facebook advertising solution that helps local businesses maximize their Facebook marketing efforts by providing News Feed advertising at an affordable cost. One unique feature of Facebook’s advertising is the ability to reach new and expanded audiences through extensive targeting options in order to drive leads, awareness, and engagement for your business. But often, creating a highly niche target audience…

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Yelp Expands Advertising Partnership with ReachLocal

ReachLocal Amongst First Partners to Sell Yelp Ads Today, ReachLocal was named as one of the first Yelp partners to be authorized to sell Yelp’s on-platform cost per click advertising product to local businesses. The partnership was announced during the Street Fight conference in San Francisco. Yelp’s Senior Vice President of Business & Corporate Development, Chad Richard, shared the exciting news during his keynote at the industry event. “We are thrilled to continue to deepen our partnership with Yelp and…

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Google to Roll Out New Text Ad Format

Google has just announced they will be expanding the text ad format for AdWords in order to better optimize text ads for mobile devices. The result will be a new, second headline and nearly 50% more space for ad copy overall. This will give business owners using AdWords more room to highlight their products, services, and promotions. What Will the Updated Format Look Like? The main change that Google is making is adding a new second headline and greatly expanding the characters available…

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