ReachLocal Review: Client Uses Facebook Advertising to Increase Event Attendance

With over half of the U.S. population using Facebook, it’s becoming an increasingly popular place for businesses to advertise their products, services, and special events. One ReachLocal client, Kennesaw State University Sports + Entertainment Park, took advantage of Facebook to advertise the many events they hold at their 88-acre multi-purpose sports and recreation facility in an effort to boost attendance. After partnering with ReachLocal for Facebook advertising through our ReachSocial Ads solution, KSU Sports + Entertainment Park saw a significant…

Read More...

5 Stats To Help You Identify Leaks in Your Education Marketing

5 Stats To Help You Identify Leaks in Your Education Marketing

Marketing your college or university is extremely competitive now that students have multiple options to choose from and use a vast array of digital methods to communicate with institutions and with other students. The key to increasing enrollments from today’s savvy students is having an online presence in the top places prospective students are performing research, like search engines, your website, social media pages, review sites, and more. Ensuring students can find you online and engage with you is important…

Read More...

More Students, More ROI: One Education Client’s ReachLocal Success Story [Video]

One of our goals at ReachLocal is helping local businesses of all types reach their customers online. With one education client, we did just that. In this customer review video, a local art school reveals how ReachLocal helped them increase new business, allowing them to open a second location in the San Francisco Bay Area. Hear firsthand how Young at Art uses ReachSearch search engine advertising, TotalTrack offline advertising tracking, and the ReachLocal mobile app, to not only get leads, but…

Read More...

School’s Back in Session! Know What’s Being Said About Your College Online

School's Back in Session!

When a student or parent does an online search for your college or university, will they like what they find? Reviews and other information about your school are only a few keystrokes away, and may impact the decision of potential students. While you have direct control over the message on your website, you can’t change information posted by others. Whether reviews are thrilling or frustrating, you can implement some basic techniques to manage your institution’s online reputation. Not sure where…

Read More...

Many Locations, One Solution: Improving Search for An Educational Business

Nobel Learning Communities Case Study

Small businesses aren’t the only businesses that can benefit from localized advertising. Some large businesses that operate under a franchise model or have a corporate structure with many locations across a country or region can benefit, too. While it’s certainly possible to manage search engine marketing for multi-location businesses internally, the complexity and time requirements are daunting. For example, some of the challenges of managing search engine marketing across multiple locations include: Managing multiple keywords and local terms for each…

Read More...

ReachLocal Reviews: Online Marketing Drives Results for Schools and Universities [Videos]

At ReachLocal, we’re proud and excited to help local businesses of all types, and recently, we’ve seen many successes from the education industry – from universities, to financial training companies, to cosmetology schools.   Watch some of our latest video testimonials to discover results these clients have achieved with ReachLocal online marketing. Business college uses Web marketing to reach out to student community. http://www.youtube.com/watch?v=LLHBlctXOHU “I would definitely recommend ReachLocal to another business, and I already have, because the results have been…

Read More...