Throughout the past few years, many tech companies have jumped on the wearable device bandwagon ranging from watches, glasses, and even wedding rings. Tracking everyday data was already getting more convenient through the use of smartphones, but with the rise in wearables, businesses have the opportunity to collect more data than ever about their potential customers. How will these developments change your business’s marketing strategy? Are you targeting consumers in the best way possible — through the items that they … Continue reading 3 Ways Wearables are Impacting Local Marketing