Benefits of Becoming a ReachLocal Partner

If you’re a technology or online marketing company looking to add additional services to your product offering, you may consider partnering with another company to leverage their products and services in conjunction with your own.

In fact, ReachLocal works with many marketing agencies that offer our services to their clients in order to deliver a wider product offering without adding headcount or investing in the technology needed to roll out new products and services. Here are a few of the benefits ReachLocal partners see along with some examples of how one of our partners, a web consulting service, used our technology to grow and enhance their business and their clients’ success.

ReachLocal partners get access to award-winning digital marketing solutions.

ReachLocal has a range of industry-leading digital marketing solutions many companies can offer their clients that work in tandem with their own services. For instance, they may want to provide additional products to complement their solutions search advertising, social media management, SEO, display, or more to build out a more comprehensive offering.

One of our business partners, NetPistol, a web consulting service in South Dakota, uses our search advertising solution, ReachSearch™, to simplify the way they run search advertising campaigns for their clients. NetPistol’s client base was growing rapidly, and they found it difficult to manage search advertising for a large number of clients without a streamlined process and automated campaign optimization. Rather than pour the resources into developing their own product offering, they turned to ReachLocal to provide the technology and process they needed to help their clients succeed using search advertising.

ReachLocal partners get transparent reporting.

Developing comprehensive reporting can be time-consuming and expensive. We understand the importance of tracking campaign progress and analyzing reports for improved performance, so our reporting is included for our partners. This allows our partners and their clients to track progress in real-time.

NetPistol’s team used the reporting capabilities built into ReachSearch to track and analyze their clients’ performance and optimize their campaigns for better results. Netpistol liked that ReachLocal’s reporting provided additional insight that complemented publishers’ reporting tools. Through ReachLocal’s reporting, they were able to track their clients’ progress and show clients their results like calls and form fills in real-time.

ReachLocal partners see success.

Because ReachLocal’s solutions deliver results that go beyond clicks, our partners see increased ROI and success for their clients. Additionally, partners get access to tools they need to succeed, including product tutorials, campaign support, business reviews, onboarding assistance, and more.

Before partnering with ReachLocal, the cost per lead for one of NetPistol’s clients was hovering around $70. After running ReachSearch for three months, NetPistol saw their client’s average cost per lead drop to around $35. Once they rolled out ReachSearch for all clients running search advertising, they saw that the average cost per lead decrease by 40% or more.

To learn more about NetPistol’s partnership with us, read their full ReachLocal review here. And, you can see more examples of how our partners have seen increased ROI, more website leads, and more calls for their clients on our website.

Stephanie Heitman

Stephanie is the Sr. Marketing Manager for USA TODAY NETWORK | LOCALiQ. She has experience in digital marketing, social media management, and content creation for SMBs. Stephanie specializes in helping businesses improve their online reputation and appreciate the impact social media and digital marketing can have on their brand. When she isn't researching the latest online marketing tips and trends, she enjoys watching reality TV with her husband and her dogs.

View all articles

You Might Also Like

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>