The Secret Weapon Your Website is Missing (Hint: It’s Live Chat!)

Picture this: You go to a website to learn more about a potential new doctor. The office is closed, and there’s no way to get the additional information you need before choosing to visit this doctor. You leave the website and go to a competing doctor’s site. You can’t find exactly what you need on their site either, but you notice a chat pop up. You open the chat and get the answer to your question within five minutes. Which…

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Better Lead Generation: Getting the Conversion

Does your website look great on desktop and mobile? Does it contain multiple ways for prospects to contact you, like phone, email, and chat? Does your staff answer inbound calls quickly and helpfully? Do you have a process for checking inboxes and organizing your leads? If you answered no to any of these questions, your website and sales process might be what’s holding up your lead generation efforts. Make Sure Your Website Works First thing’s first: make sure your website…

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Better Lead Generation: 3 Tools to Lift Your Marketing Efforts

Get better marketing results with these lead generation secrets

You may be doing everything you can do drum up website visits – paid search engine marketing, SEO, Facebook advertising – and it might be working really well for you, but visitors still leave without converting. But, all is not lost. Here are some unique tools you can use to stay in front of your site visitors and even reach new audiences to drive leads and lift your marketing efforts. 1. Leverage Retargeting to Drive Return Visits Retargeting technology shows…

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3 Reasons Adding Live Chat is Good for Business

Allow me to introduce the unsung hero of customer acquisition and retention: live chat for your website. If your business doesn’t already have a live chat product, then you’re missing out on a great way to engage potential and existing customers. While live chat is effective for capturing information about customer service issues, it’s also much more than that. When used correctly, it can be the swiss-army knife of one’s digital presence. Here are three specific reasons why adding live…

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Website SEO Basics to Master Now

Master these website SEO basics for your business

You know that updating your site for SEO is paramount to driving traffic from the organic search results. But, many of the tactics and metrics that used to be considered important for SEO are no longer relevant. So what really impacts your search visibility today, and what website SEO tactics should you be focusing on now to improve organic traffic? Download our free ebook: The New Rules for Winning at SEO to get more helpful SEO insights! Fix Your SEO…

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What to Look for When Picking a Live Website Chat Solution

Live Chat Captures Leads Website

Have you ever considered what you could do to get even more leads from your website? In addition to making sure your site is mobile responsive, you should also optimize it for conversions by providing multiple contact methods that help each visitor get in touch with you in whatever way works best for them. One solution that helps boost the number of site visitors who contact you is live website chat Essentially, with live chat, a chat window to appears…

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3 Tricks to Boost Website Conversions

Are you using online marketing to drive people to your website? Whether you’re focusing your efforts on SEO, social media, or paid advertising, your marketing campaigns won’t deliver the results you want if you’re not fully optimizing your website to convert visitors. You might think you’ve done enough by having a well designed website, calls to action and easy-to-find contact information, simple forms, and a process for responding to people who call or email you. But did you know there’s…

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How Live Chat Helps SMBs Get Real Results

Live Chat Drives Customers to SMB

Building a website is an important investment in helping you market your business online, and increasing your ability to convert website visitors into leads is a critical component of online marketing. In addition to ensuring that your website follows conversion best practices, you can use tools like live chat software to not only engage with visitors, but also to capture more leads so you can convert them into customers. But how well does live chat really work? Hear what real…

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Websites 101: How to Improve Your Site Design to Get More Leads

You only get one chance to make a good first impression, and for many SMBs, your website is that first impression. A well-designed website can help you improve search rankings and capture more leads from your site visitors. There are countless features to think about when redesigning or updating your website, so we identified a few key factors that can help improve your website design and make your site more user-friendly and convert more users into leads. Make it Mobile-Friendly…

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Live Chat: How it Works to Get You Leads [Video]

If you’re marketing your business online, you’ve probably taken steps to optimize your website to drive conversions like calls and web forms from your visitors. But, there’s a good chance you’re missing leads by not providing an alternative, yet extremely valuable, contact method for your prospects: live chat. You’ve probably encountered live chat on a website you’ve visited; maybe you even engaged it to ask about directions, operating hours, available products or services, or to book an appointment. But, have…

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