Steal These Mobile Stats: Mobile Usage is On the Rise

Mobile Usage is On the Rise

Mobile devices, especially those with Web capabilities, are continuing to grow in popularity across the globe. In fact, at the beginning of 2012, there were more iPhones sold on average each day than people born on average each day. So, how does this surge in mobile device usage affect your local business? The continued growth of mobile device ownership highlights the significant shift from traditional desktop browsing to a mobile lifestyle that creates tremendous opportunity for local information. Here are…

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150 Awesome Online Stats, Charts, and Graphs

eBook

You’ve probably heard how important it is for your business to have an optimized Web presence in order for consumers to find you when they are searching, surfing, and socializing online. But what exactly does consumer behavior online look like today? In the latest ReachLocal ebook “150 Smart Stats: Online Marketing Trends Every Business Needs to Know,” you will see the latest online stats about online marketing and how and where consumers use the Web. Plus, you’ll discover how these…

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Customer Feedback Goes Online

Online customer reviews

The Web is not only a powerful tool consumers use to find and research local businesses online. New research shows that more and more consumers prefer to share their feedback about a company online as well. In fact, a new report showed that across all age brackets, consumers would prefer to email feedback to a company they’ve done business with rather than call them on the phone. And, consumers among various age groups are using social media platforms to provide…

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New Social Media, Mobile Trends & What they Mean for Your Local Business

New Social Media

The social media landscape continues to evolve, with niche social networks like Pinterest and Instagram growing in popularity and attracting interest from marketers. A variety of reports demonstrate the growth of mobile, along with its potential to be an extremely powerful marketing opportunity for businesses. To keep you up to speed, we put together this quick roundup of top noteworthy facts and stats in the social media space, along with what they mean for local online marketing. Pinterest Now Third-Most…

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Social Search Trends: Google Search Plus Your World and Local Marketing

Social search Google Plus

Over the past few years, as social media has become one of the most popular ways people are spending their time online, social search has become an important trend to note. Not only have search engines begun to incorporate social signals into their algorithms, but social media content itself has begun to surface more in search engines. Last year, search engine giant Google launched a social media platform called Google+. Now, Google has launched an update that will directly integrate…

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Mobile Search Growth and What it Means for Local Business [Stats]

Google Search Mobile

According to new research from comScore, on the State of Local Business Search, search on mobile phones is growing. The study found that 22% of U.S. mobile phone users searched on their phone in January 2011. That’s an 8% increase from the 16% who reported searching via mobile in January 2010. Not only are more people searching from their mobile phone, the frequency of mobile search is increasing, too. The report found that of those conducting a search on their…

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2011 Predictions From Around the Web

2011 Predicitions

We saw many digital trends getting deeper and more widespread in 2010, so it’s only natural to expect that 2011 is likely to break both old records and new ground. The Web has been buzzing with 2011 predictions, so here’s an overview of some of the most intriguing themes as we take a peek into what the future holds for consumer and business habits online. Online Advertising Will Continue to Grow & Evolve. Online Advertising has been steadily breaking records…

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