Generating calls and leads is one of the biggest challenges for local businesses and one of the main reasons they invest in marketing. Another challenge? Finding out where those marketing leads are coming from so you know what’s actually working to help your bottom line. If you’re having a hard time determining how customers are finding your business, we can help. How? Read on to find out.
ReachEdge, our lead conversion and attribution software, tracks marketing leads from your website or tracking phone number and shows you which tactics – like PPC, SEO, local listings, and more— are generating the most leads and customers for your business. Plus, with call recording, you can get feedback on your marketing and sales effectiveness directly from your leads themselves.
Here’s how ReachEdge has helped some of our local business clients:
- G&M Auto Repair learned that one out of every five leads became a customer, and that his ReachLocal search engine marketing campaign was delivering the most leads out of al his marketing efforts.
- ReachEdge showed Oak Creek Dental Care that most of their new patients were finding them through their social media marketing strategy.
Time and time again, we’ve heard from our clients that ReachEdge’s tracking and reporting capabilities are helping them measure the effectiveness of their online and offline marketing tactics and get deeper insight into their marketing than they’ve ever had before.
Watch this video to learn how ReachEdge can help you track your leads and determine the best use of your marketing budget.