The Essential Guide to Local Search Advertising [Ebook]

You probably know that you should be running search engine advertising for your local business.

But do you know why it’s such an important tool for your marketing mix? Do you know how search advertising can get you not just clicks and website traffic, but actual leads and customers? And most importantly, do you know how to optimize every aspect of your search advertising campaign, from your keywords to your landing page, so that it works for your business?

Today, search engine advertising is much more than pay per click – it’s one of the most effective digital marketing methods for driving conversions and leads to your business.

Download our latest ebook, Search that Works: The Essential Guide to Local Search Advertising, for the latest stats and trends on why search advertising makes sense for local businesses today. Plus, you’ll get a step-by-step guide that walks you through setting up, optimizing, and measuring your local search advertising so it delivers real ROI.

Tamara Weintraub

Tamara is a content marketing manager at ReachLocal with over 7 years experience in B2B marketing and has a nerd-level affinity for software and technology. She specializes in helping local businesses succeed online, writing and learning about Google, search advertising, SEO, and social media marketing. When she's not writing about online marketing, you can find her watching cult TV and hanging out with her Doberman.

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