Search Advertising: What Part is the Most Challenging?

Search engine advertising is one of the most popular ways to market your local business online. But creating an effective search advertising campaign can take a lot of time and expertise, from setting up your keywords, text ads, and budget to regularly monitoring your advertising performance and making sense of your results.

We want to know: which of these aspects of search advertising is the most challenging for local business owners?

Vote now in our poll, and let us know your thoughts in the comments!

Want to learn more about setting up and maintaining a search advertising campaign that gets results? Download our latest ebook now to get expert tips and best practices for effective search advertising or check out our free, on-demand webinar.

Tamara Weintraub

Tamara is a content marketing manager at ReachLocal with over 7 years experience in B2B marketing and has a nerd-level affinity for software and technology. She specializes in helping local businesses succeed online, writing and learning about Google, search advertising, SEO, and social media marketing. When she's not writing about online marketing, you can find her watching cult TV and hanging out with her Doberman.

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