Ways for Local Businesses to Get Involved Shop Small

Small Business Saturday: 7 Ways to Get Your Business Involved

ReachLocal is proud to announce that we are yet again an official Small Business Saturday supporter! Small Business Saturday takes place the Saturday after Thanksgiving and was originated by American Express as a way to help drive awareness and sales for small businesses as the holiday shopping season gets into full gear. In fact, over 5.7 billion dollars in holiday spending was attributed to the Small Business Saturday movement in 2013. So, will your business take part in Small Business

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warm-up-social-engagement

Warm Up Your Online Marketing This Holiday With These 5 Engagement Tips

With the growth of social media, it’s easier than ever before to engage with customers on a regular basis. This engagement provides you with unique insight into why your customers choose your business, but more importantly it gives you an opportunity to speak with them in a scalable way. However, for many business owners, it can sometimes seem intimidating to use social media to engage with customers. The following are five engagement tips that will help you build the know-how

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Frightened Young Woman

Spooky Marketing Mistakes Local Businesses Should Avoid

Halloween is right around the corner! While the sights and sounds of this season might have your imagination running wild with spooky thoughts, real frights like marketing mistakes that cost you customers might be hiding in plain sight. Take a look at some of the marketing mistakes that may be frightening away your leads and customers. If you’re guilty of any of these, we’ve got some tips to help you get your marketing back on track. You Are the Jekyll

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SMB Confessions - The Secret Fears of Small Business Owners

The Secret Fears of Small Business Owners: 5 SMB Confessions

We asked small business owners to share their biggest secret fears in an anonymous survey. We received many great responses and selected our top five to share with you. We put together our top tips on how to address these fears that are common in many businesses – both large and small. What keeps SMBs up at night? Here are five confessions small business owners shared with us of their secret fears, along with tips on how to overcome these fears. 1)

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Tips for dealing with online complaints & negative reviews

17 Tips to Help You Handle Online Complaints & Negative Reviews

No matter how well you run your business, chances are at some point you’ll have to deal with online complaints, upset customers, or negative social media comments. How well you handle these situations can impact your online reputation and sometimes even mean the difference between keeping or losing a customer. So here’s a round up of 17 tips for dealing with angry customers, negative reviews, social media complaints, and negative tweets, along with links to the full articles so you

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business owner takes a lead

Consumers Found Me, Now What? ReachLocal & Google Webinar

Get Google’s latest research on consumer buying behavior plus actionable tips on turning your website visitors into customers with our upcoming webinar, Consumers Found You, Now What? In this exclusive Google-sponsored webinar, you’ll learn about: Consumer buying behaviors and the role of mobile Website best practices that convince visitors to contact you Lead management tips that will help you turn more leads into customers Don’t just get website visitors; get customers! Register now and mark your calendar for October 29,

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Mobile Marketing Stats

7 Mobile Marketing Stats Every Local Business Should Know

For today’s local businesses, having a robust online presence has become a necessity. But is your business up to speed on the demands for mobile marketing as well? Here are five mind-blowing stats about mobile every local business needs to know. 1) Smartphones have hit mainstream. One significant contributing factor in the rise of mobile marketing is the dramatic increase in mobile device usage across all demographic groups. In fact, according to a report by Pew Research, an estimated 58%

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