ReachLocal a Finalist for Local Search Association Award

For over a decade, ReachLocal has been committed to creating products and services to help local businesses get found online. Ten years ago, we started by helping SMBs get leads from local search results and grew our offerings to include an entire suite of online advertising and marketing solutions. We’re extremely honored to have our latest innovative solution recognized by the Local Search Association and nominated for their 2015 Ad to Action Awards. Check out our video to see what

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Know Your Marketing Results with ReachEdge ROI Reports

Having a comprehensive marketing strategy that includes both offline and online advertising – like radio, billboards, SEO, paid search, and social media – can often be an excellent approach to getting leads for your business. But do you know how many new contacts and leads you actually get from each source? What’s more, do you track how many of your leads become customers? With ReachEdgeTM lead conversion software’s ROI reports, you’ll be able to tap into this important marketing data

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On-Demand Webinar: Why Leads Aren’t Buying

How many times have you answered a call or responded to an email from a prospect within the past week? Did all of these contacts become leads and then customers? If the answer is “no,” don’t fret. Not every contact will become a customer. They could have found a product or service at a more competitive price, gone with a family member’s recommendation, or they may just have dialed the wrong number. But what about those contacts who are actually

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Do You Know When You Get a New Lead? This Tool Tells You Instantly

As a local business owner, you know that getting new calls, emails, and web forms means more opportunities to make a sale. But if a new lead were to contact your business right now, would you know the instant it happens? If your answer is “no” or “I’m not sure,” then you could be losing out on a new customer and a future sale. But with ReachEdgeTM lead conversion software’s mobile app, you’ll be notified the moment you get a

Local business competition

Poll: What’s Your Biggest Fear About the Competition?

When it comes to getting ahead of your local business’ competition, there’s a lot to focus on. Do your offline and online presence make you look professional? Do you consistently provide a great customer experience? Are your products and prices competitive for your local market? Take our survey below and let us know what your biggest fear is about your closest competitors. Create your own user feedback survey

Learn how to convert more leads into customers with ReachEdge lead nurturing. Get the free guide.

Improve Follow Up: Your Guide to ReachEdge Lead Nurturing

Having leads is great, but getting customers is even better. However, you might not have the time to provide your leads with the kinds of lead nurturing that can convert them into customers. Get the free guide to learn how ReachEdgeTM lead conversion software can help you. You’ll see how it enables you to respond to new phone and web contacts right away, and continues to nurture them with a series of automated emails. You’ll also learn how ReachEdge helps

Update your text ads to boost search advertising performance

Update Your Text Ads For Spring & Summer Search

It’s officially spring (even though in some parts of the country it may not feel like it), and you might have started spring cleaning in and around your home or business. But have you thought about refreshing your online marketing, too? One way to start is by updating the text ads you’re using for your search engine advertising campaigns. Because people are often searching for something they need or want right away, it’s important that your text ads are timely, relevant,

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3 Critical Web Presence Strategies for Local Marketing

Ten years ago, getting discovered by local searchers was relatively simple (at least compared with today). Having a website and pay per click (PPC) advertising was a solid enough web presence strategy. In 2015, as competition online grows, a solid web presence requires more than a website and a Google AdWords™ campaign. That’s because more and more consumers are turning to the web for local information. A recent Google study found that four out of five consumers use search engines

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How to Improve Your Lead Nurturing Email Open Rates

If you’re a local business, you should be using lead nurturing emails as a way to convert leads into customers. Active leads have already expressed an interest in your business and provided you with their email addresses, so with lead nurturing, you’re already marketing to a receptive audience. But, how can you make sure people are actually opening your emails so they see the compelling messages, offers, and content you’re sending? By reviewing your current email marketing and making any

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Free Guide: Manage Your Contacts and Leads with Mobile App

When a consumer contacts your business from your website or offline advertising, wouldn’t it be great if you knew right away, even when you’re not in the office? Get our free guide on how the powerful mobile app built into ReachEdgeTM lead conversion software alerts you the moment someone contacts your business so you can follow up with them immediately. Plus, see how the app puts ReachEdge’s great features at your fingertips, like listening to your call recordings, seeing your