ReachLocal Review: How a Home Services Client Boosted Sales

ReachLocal Review: Cupertino Plumbing

Frank Cardia, owner of Cupertino Plumbing, made the switch to online marketing after he realized his print campaign wasn’t getting him the leads and customers he wanted. He turned to ReachLocal’s digital marketing solutions, including search engine advertising, a responsive website, and the integrated ReachEdgeTM lead conversion software. Working with a team of digital marketing experts, he was able to tap into new markets and ultimately increase his revenue. “When I found ReachLocal, they opened my eyes and showed me…

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Infographic: Home Services Trends from Google Research

Helping local businesses succeed online is our top goal. And one way we do that is by gathering and sharing insights into consumer buying behavior across multiple types of local business searches. Home services clients like plumbers, HVAC specialists, and home remodelers are a big part of who we work with. This Google infographic shows some of the key buying trends for the home services industry. From the length of the buying cycle to the top devices consumers use to…

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Case Study: 5 Ways A Plumbing Business Drives More Revenue with ReachCommerce

5 Ways A Plumbing Business Drives More Revenue with ReachCommerce

Schuelke Plumbing AZ, a full-service plumbing company, wanted to improve the efficiency of its business processes and increase their revenue. Like many plumbing companies, they relied on manual processes and limited point software solutions to manage scheduling, dispatching, invoicing, and payment processing. Looking for a more profitable way to manage these processes, Schuelke Plumbing implemented ReachCommerce, an online commerce software solution that helps businesses increase bookings and reduce operating costs. With this new solution, they saw huge gains in efficiency…

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ReachLocal Partners with MerchantCircle to Help Consumers Book Home Services Online

ReachLocal Partners with MerchantCircle to Help Consumers Book Home Services Online

In our continuing efforts to bring online commerce to local consumers and businesses, ReachLocal has teamed up with MerchantCircle as its preferred partner for online booking in the home services industry. This exciting news follows last month’s announcement of ReachCommerce, our local commerce system, as well as a strategic partnership with Yelp to allow consumers to book home services appointments online directly through the site. In the coming months, we will be further expanding the ReachCommerce online booking ability with…

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Localize Your National Marketing: A Case Study of Service Experts

Service Experts Case Study

On the ReachLocal blog, we enjoy covering issues related to local search and how companies of all sizes can leverage online marketing to capitalize on consumers searching for local services. By localizing their marketing, large companies and corporations, not just SMBs, can benefit from a lower cost-per-click and higher return on investment. Many regional and national companies have local branches, stores, or locations, either company-owned or franchised. National marketing efforts can help them build brand awareness, but national brands need…

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Set your DVR: The Dwyer Group to Appear on “UnderCover Boss” Jan. 22

The Dwyer Group

Last month, we were honored to receive our second consecutive win as Vendor of the Year by The Dwyer Group. For ReachLocal, this was a tremendous honor as we were selected by a poll of more than 1,000 franchisees for our outstanding execution of localized marketing. Now, as the popular CBS reality show Undercover Boss gets ready for a new season, the show will feature Chairwoman and CEO of The Dwyer Group, Inc., Dina Dwyer-Owens on Sunday, January 22 at…

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