Report: 31% Say They Share Holiday Messages on Social Media

Last month, we asked readers what holiday marketing they planned to do this year to drive more business. The results are in. 31% of respondents said their holiday marketing includes sharing holiday messages on social media. In addition, 23% of respondents say they will run holiday-specific offers and promotions, but only 8% say they will add those seasonal offerings to a paid marketing budget. 23% of respondents also said they will update their website and local listings for the holiday season. Lastly, 8% say they will promote extended business hours and participate in events like Small Business Saturday.

See the responses in our infographic, and let us know how you plan to drive more business during the holiday season in the comments below.

Holiday Marketing Statics

Karla Jackson

Karla is the Social Media Manager at ReachLocal. She has experience in digital marketing for SMBs and focuses on creatively integrating social media into the content and communication strategy. She is also very passionate about employee advocacy and strives to find ways to amplify employee engagement online. When she isn't discovering new ways to improve her social media tactics, she enjoys yoga, traveling, and food.

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